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Cementing Your Story

This webinar will explore how entrepreneurial storytelling has evolved during COVID-19 and what approach entrepreneurs should follow to cement their story. 

At this event, we will draw on the expertise of established Female Founders and expert speakers to provide practical advice on building long term prominence in the mind of consumers and investors.

You will hear from an esteemed panel, including an eminent high-growth Female Founder, an Expert Speaker and Juliet Rogan, Head of the High Growth & Entrepreneurs team at Barclays.

Nickie Aiken MP is the leader of Westminster City Council, and a former consultant. Nickie Aiken MP began her career working in the press office of the Welsh Conservatives, before moving to London to become the head of PR at Bradford & Bingley and Associate Director of Liquid PR. She has also worked as a crisis management trainer.

Dana Denis-Smith is the founder and Chief Executive of Obelisk Support. Having started the business in 2010, Dana has pioneered the concept of flexible working in the legal industry. Obelisk Support has grown to a network of over 1,000 legal consultants who deliver legal services to clients worldwide. 

Dana studied at the London School of Economics before embarking on a career in journalism. Passionate about access to justice and equality of opportunity since she was a child, Dana then switched focus and trained as a lawyer with Linklaters. Finding that her time in practice didn’t provide enough of an outlet for her entrepreneurial energy, Dana started her first business, a global insight provider, in 2008. She then went on to set up Obelisk Support to provide flexible legal services to top companies and law firms, using lawyers who no longer wanted a traditional legal career.

Cordelia Meacher is the founder of FieldHouse Associates, a boutique communications agency focused enterpise, technology and investment. Cordelia works with high growth mobile, tech, and digital companies – and with VCs, angels and accelerators – to help businesses achieve their next stage of growth – be that seed funding, a product launch, or even an IPO.

Cordelia studied politics at the University of Bristol and went on to work in public affairs during the 1997 general election. From those early days, gaining knowledge in media and it’s business integration her career grew with many world-renowned businesses and has taken her on trips across the globe.

Ruth Saunders uses her thirty years of experience as a strategy consultant at McKinsey & Co, marketer at P&G, advertising planner at Saatchi & Saatchi and market researcher at Mars Inc. to help clients develop, to get board buy-in and to implement innovative marketing strategies that deliver tangible business growth. 

Ruth is also author of Marketing in the Boardroom and Female Entrepreneurs - The Secrets of Their Success and is a trainer, speaker, and coach.

The Female Founders Forum was set up by The Entrepreneurs Network and Barclays, to encourage, support, and promote female entrepreneurship. We seek to connect some of the UK’s most inspirational female entrepreneurs with those on the cusp of rapid growth.

 
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